The history of Lamborghini is a fascinating tale. This Italian company has seen everything from humble beginnings to the latest supercar. Audi AG acquired the car maker in 1998 for $110 million. After this, the company split from Chrysler and underwent significant restructuring. Today, the company is part of the Volkswagen Group.
Lamborghini's Countach is arguably the most iconic Lamborghini model. The first one was introduced in 1973 at the Geneva International Motor Show. It carried over the Miura's 4.0-liter V-12 engine but was later upgraded to a 5.2-liter unit. This V-12 engine could generate 455 horsepower and became one of the most iconic cars of the 1980s.
While Lamborghini was initially hesitant to enter the car world, its debut at the Italian Auto Show in 1967 was highly successful. The 350 GT was still on the market, albeit out of production. It was joined by the 400 GT 2+2 coupe and the Miura, the golden couple of the car world. These two vehicles made Lamborghini the darling of every car magazine.
Lamborghini started as a small car repair business in northern Italy. Soon afterward, the company was converting surplus military vehicles into tractors. This industry had a high demand for these vehicles, and Lamborghini was able to build at least one tractor a month. This success enabled him to expand to other fields, including oil-burning heaters and air conditioning units.
Lamborghini also built a brand-new model that had no V12 engine. The Aventador, launched in Italy on 26 February 1976, was the first model without the iconic V12 engine. This new car has the same top speed as the Countach and costs less than 18 million lire. Although Lamborghini has grown into a luxury car producer, it has never lost its connection with its bull roots.
As mentioned, the Lamborghini factory has a museum of the company, which exhibits many of the company's leading models. In addition, its two floors are filled with information about the history of Lamborghini. The museum is one of the most comprehensive factory museums in the world and includes many of the company's most important aspects. Unfortunately, the business's fortunes turned sour in the 1970s. The company's tractor division suffered a significant order cancellation in 1971, and labor unrest did not help. Ultimately, Lamborghini sold his company to two Swiss businessmen, Georges-Henri Rossetti and Rene Leimer. After this, he retired and began producing wine at his country estate.
In the early 1980s, the company began experimenting with different car designs. The prototype was the Countach, unveiled at the Geneva Motor Show. Its engine was a five-liter V12, a wildly optimistic expansion of the original four-liter model. The engine was paired with an intricate new transmission. The car was breathtaking. Its success in this first generation made Lamborghini a name in the automotive industry.
The Lamborghini factory opened in Sant' Agata, Italy, in 1963. However, in the 1970s, the company faced a major crisis caused by a worldwide recession and the oil embargo. As a result, Ferruccio sold 51% of the company to Swiss businessman George Henri Rosetti. Nevertheless, the company managed to overcome the crisis and continue its success. After that, it started investing in off-road vehicles and expanded into the supercar market.
Lamborghini's engines are legendary. They are a product of perfectionist engineering and are still pushing boundaries in the automotive industry. As a result, they are among the most powerful internal combustion engines in the world. Moreover, the company continues to innovate under Volkswagen Group ownership. So, you might as well know more about Lamborghini's history. Then, when you're ready to take the plunge, you'll have an easier time making your next supercar purchase.
The first Lamborghini was launched in 1963, but its history began far before that. Ferruccio Lamborghini, the company's founder, had a wide range of interests. In addition to automobile design, he was a skilled engineer, winemaker, industrialist, and businessman. He had a great passion for Lamborghini and his company.